MX Media appoints Nikhil Gandhi as COO

Moves from Bytedance

Aug 31, 2021 04:03:00 AM | Article | Campaign India Team

MX Media has announced the appointment of Nikhil Gandhi as chief operating officer. Gandhi will be based in Mumbai and Singapore as MX aims to expand its geographical reach, enhance data driven innovation and grow revenue streams.
Gandhi was with ByteDance-owned short form video app TikTok where he was leading its growth in the Middle East, Turkey, Africa, India, and South Asia.
Karan Bedi, CEO, MX Media, said, “Nikhil brings decades of experience in both traditional and emerging media platforms, and will be a huge asset in taking MX to the next level of rocket fueled growth. We look forward to working closely with him.”
Gandhi added, “MX Player is by far the leader in the video entertainment space. I'm super excited to join the MX team and look forward to the next phase of our growth.”
Prior to his stint with ByteDance, he was the president and COO at Times Television Network. He has also had stints with The Walt Disney Company, UTV Global Broadcasting, and Viacom Media Networks.