The weekend is here once again and with it brings some great sporting action.
Football fans can rejoice as the English domestic season gets on the way this weekend when Chelsea play Manchester United for the Community Shield at Wembley. Catch this game Live on Sunday from 19:30 hours onwards on Sony PIX.
In cricket, Test cricket seems to be gaining back some popularity, thanks to the third Test match between India and Sri Lanka. With Sri Lanka leading 1-0, it could all come down to the last day of the series to decide the winner. Catch day five of the Test match Live on Ten Sports from 10:00 hours onwards on Saturday.
Further, Pakistan continue their tour in England, with the second Npower Test between England and Pakistan at Trent Bridge in Edgbaston. Having won the first Test, England will look to gain an unassailable lead by winning the second. Catch the first three days of the Test match on Friday, Saturday and Sunday live from 15:20 hours onwards on STAR Cricket.
For adlanders there's Storyboard
On Storyboard this week watch a discussion about the most talked about elections at the AAAI. What should be the industry body's focus and what are the issues at stake? ESPN Star pumps up marketing for the Champions League T20, but will all this fresh investment help the property get a much needed push? HUL & P&G spar and this time it's on the streets of Mumbai. But do consumers really care or is such advertising only self indulgent? To get view points on all of this, watch Storyboard at 8:30 am and 2:30 pm on Saturday and 11:30 am on Sunday on CNBC TV18
Football fans can rejoice as the English domestic season gets on the way this weekend when Chelsea play Manchester United for the Community Shield at Wembley. Catch this game Live on Sunday from 19:30 hours onwards on Sony PIX.
In cricket, Test cricket seems to be gaining back some popularity, thanks to the third Test match between India and Sri Lanka. With Sri Lanka leading 1-0, it could all come down to the last day of the series to decide the winner. Catch day five of the Test match Live on Ten Sports from 10:00 hours onwards on Saturday.
Further, Pakistan continue their tour in England, with the second Npower Test between England and Pakistan at Trent Bridge in Edgbaston. Having won the first Test, England will look to gain an unassailable lead by winning the second. Catch the first three days of the Test match on Friday, Saturday and Sunday live from 15:20 hours onwards on STAR Cricket.
For adlanders there's Storyboard
On Storyboard this week watch a discussion about the most talked about elections at the AAAI. What should be the industry body's focus and what are the issues at stake? ESPN Star pumps up marketing for the Champions League T20, but will all this fresh investment help the property get a much needed push? HUL & P&G spar and this time it's on the streets of Mumbai. But do consumers really care or is such advertising only self indulgent? To get view points on all of this, watch Storyboard at 8:30 am and 2:30 pm on Saturday and 11:30 am on Sunday on CNBC TV18
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