Mirum has announced the elevation of Kalpesh Patel as director - martech services. Patel will lead the salesforce practice, Sitecore, SEO, UX_UI in and other e-commerce solutions.
Patel joined the agency four years ago and was leading the tech practice prior.
Hareesh Tibrewala, joint CEO, Mirum India, said, “Kalpesh is a very passionate and detail-oriented leader. He brings both: the emotional quotient required to run and manage a large team; and the discipline and processes required to ensure flawless and timely delivery. Post Covid, we expect to see an accelerated requirement for digital transformation for businesses. And under Kalpesh’s leadership, we are set to deliver the same for our clients.”
Patel said, “A big thank you to Mirum India for putting faith in me and giving me this big opportunity. With the Martech vertical, Mirum India has now combined all the offerings which brands need on their digital transformation journey. I am excited to leverage my experience in delivering technology solutions for domestic and global clients, to add value to the Martech vertical. I am looking forward to my new role and keen on contributing to the success of Martech and the organisation.”