Mark Read details the thinking behind the move, including what role AI may have played
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With advertising holdcos restructuring, HR heads and even CEOs need to hesitate before outsourcing these conversations to tech.
FutureBrand will now report to McCann’s local offices instead of McCann Worldgroup.
As the agency plants its flag in India, its founder and India head share the strategy behind its ‘Greater Southeast Asia’ ambition
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A new campaign from Akshar Yoga Kendraa encourages citizens to adopt short daily breathwork practices amid worsening air-quality conditions.
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