Four Indian firms strike gold at Golden Award of Montreux, 2025

Four Indian companies won gold medals at 35th Golden Award of Montreux Switzerland Festival, the global advertising and media awards, held in April 2025. Indian companies have been faring well for the last few years at the Montreux Switzerland Festival, deemed as the precursor to Cannes and the Montreux Jazz festival. This year, there were nine finalists from India at the event.

Havas won gold in the creative use of media in the print category for ‘Ink of Democracy’ campaign for Times of India. Enormous Brands won gold in the TV film food/beverages category for ‘Chinese, Par Apne Style Se’ film made for Wok Tok by Veeba. Tribes Communication won gold in the creative use of media in the ambient media category for ‘Dukan It Yourself (Shop It Yourself)’ campaign crafted for Nerolac. Tree Design won gold in the packaging design category for ‘Durga Puja Packs’ ad created for Tata Tea.

Havas won a finalist certificate in the direct/media promotion category for the ‘Ink of Democracy’ campaign for Times of India. BC Web Wise won two finalist certificates—one in the interactive games category for ‘The Easy Charge Game’ campaign for Tata Power EZ Charge, and the second in the interactive online campaign category for ‘The Great Indian Art Fair’ ad it made for Pentonic.

Atom Network won two finalist certificates in the interactive creative use of media and the interactive website categories for the ‘Pink Star Rating’ campaigns it created for Reliance General Insurance. Brave won a finalist certificate in the graphic design category for the ‘Limited Edition: Mumbai Indians Playing Cards Deck’ campaign for Mumbai Indians. Wibe Creative won a finalist certificate in the website category for the ‘A Digital Experience Crafted for Connoisseurs’ campaign made for Six Fields Beer.

White Rivers Media won a finalist certificate in the creative use of data category for the ‘Pulse of Mahakumbh’ ad it crafted for Pass Pass Pulse.

Tree Design won two finalist certificates in the brand identity category for ‘PVR Innox Calendar’ designed for PVR Innox Cinemas and in the publication design category for ‘Durga Puja Tea Table Book’ created for Tata Tea. Hashtag Orange won a finalist certificate in the online video category for the ‘Rakhi Rap of the Year’ video it made for The Man Company.

BETC Paris’s Citroën’s commercial ‘Alien’ won the ‘Ad of the Year’ title at the ceremony. This 60-second spot was directed by Gary Freedman. A complete list of winners can be found at https://www.goldenawardmontreux.com/winners-2025/.