brands

Sep 22, 2021

ASCI launches an ‘Advertising Advice’ service to help brands

The paid service will be available to members as well as non-members of ASCI

Aug 19, 2021

What’s in a name? A look at brand names that say little about the business

Advertising and marketing industry veterans speak about the fun stories behind their company names

Jul 07, 2021

86% of Indian shoppers demand excellence from online brands and retailers: Wunderman Thompson study

States that 72% of Indians are more afraid to shop in-store, as compared to their global counterparts