brands
Tata Consultancy Services emerges as India’s most valuable brand, for the third time in a row: Kantar report
Four Indian brands entered the global top 100 ranking.
Love is respect: Virat Kohli champions equality, one small step at a time
Bengaluru-based Fisheye Creative Solutions created this campaign, continuing its decade-long association with the apparel and lifestyle brand.
Kinder to launch Indian-flavoured treats to entice young adult consumers
Amedeo Aragona, regional marketing head—Indian subcontinent at Kinder Brands tells Campaign that the Italian confectionary brand wants to capture this buyer cohort in what is now its largest market globally.
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Hakuhodo unveils martech data labs in India
The Tokyo-based agency has also appointed Shweta Sharma as CEO of Hakuhodo Data Labs India.
Unstereotyping in ads is likely to unlock higher marketing ROI: Kantar report
Also announced the winners of the second edition of its Creative Effectiveness Awards
Advertising used to be very basic, but today it's very creative: Madhuri Dixit
The actor spoke with Campaign India about her experiences in advertising and how far she thinks the industry has come
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