The Advertising Club hosted the 18th edition of the Emvie Awards on 5 October in Mumbai. Wavemaker bagged 12 Gold, 12 Silver and 20 Bronze metals en route bagging the agency of the year accolade.
Seven of the Gold wins came for 'client of the year', Vodafone. The agency won three Golds for Eureka Forbes and one each for Tata Tea and ITC. The agency added a further Gold in the 'Best Implementation Team Of The Year' for Vodafone. Mayank Dedhia from Wavemaker won Gold in the 'Young Emvie' category. Ashwin Salian, Silky Seth and Shikha Saket from Wavemaker won Gold in the 'Best Buying Team of the Year' too.
Lodestar UM won the Grand Emvie for 'Sindoor Khela - #NoConditionsApply' for The Times of India. The entry also won two Golds. Lodestar UM won two further Golds for work done for Samsung. The agency also won a Bronze. Lodestar also won Gold in the 'Best Implementation Team Of The Year' category.
Mindshare finished second on the awards tally with two Golds, 19 Silver and 17 Bronze metals. The Gold wins came for Lifebuoy and Republic TV.
Initiative Media, Essence and WATConsult also bagged Golds on the night.
| AGENCY NAME | GRAND EMVIE 20 POINTS | GOLD 15 POINTS |
SILVER 10 POINTS |
BRONZE 5 POINTS | TOTAL POINTS |
| Wavemaker | 12 | 12 | 20 | 400 | |
| Mindshare India | 2 | 19 | 17 | 305 | |
| Lodestar UM | 1 | 4 | 1 | 85 | |
| Initiative Media | 1 | 2 | 4 | 55 | |
| Essence | 1 | 1 | 5 | 50 | |
| Mediacom Communications Pvt. Ltd. | 2 | 1 | 25 | ||
| WATConsult | 1 | 15 | |||
| Madison Communications Private Limited | 2 | 10 | |||
| TLG INDIA PRIVATE LIMITED | 2 | 10 | |||
| PHD | 1 | 5 | |||
| Rapport Outdoor Advertising Pvt. Ltd. | 1 | 5 | |||
| TOTAL | 1 | 21 | 36 | 54 |
| A03 : Best Media Strategy - Services | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Wavemaker | Vodafone India Pvt. Ltd. | Future is exciting. Ready? | Vodafone India Pvt. Ltd. | SILVER |
| 2 | Mindshare India | HSBC | THE BOARDING CALL | HSBC | BRONZE |
| E01a : Best Integrated Campaign - Consumer Products - Cosmetics, toiletries, personal hygiene | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Mindshare India | Lifebuoy | Infection Alert System | Hindustan Unilever Limited | SILVER |
| 2 | Mediacom Communications Pvt. Ltd. | Whisper India | Whisper #WingsToFly | P&G India | BRONZE |
| 3 | Mindshare India | Hamam | Fighting for Women's Safety with a Bar of Soap ! | Hindustan Unilever Limited | BRONZE |
| C07e : Best Media Innovation - Digital - Video | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Mindshare India | Kissan | Kissan Tiffin Time Table | Hindustan Unilever Limited | SILVER |
| 2 | Wavemaker | Vodafone India Pvt. Ltd. | How Vodafone inspired farmers to choose life over suicide | Vodafone India Pvt. Ltd. | BRONZE |
| A02 : Best Media Strategy - Consumer Durables | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Wavemaker | Aquaguard | We helped India drink healthy water - Pincode by Pincode! | Eureka Forbes | GOLD |
| C01 : Best Media Innovation - Television | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Lodestar UM | Samsung | Samsung NDTV Camera Partnership | Samsung India Electronics Private Limited | GOLD |
| 2 | Mindshare India | Vaseline | Pause-Rewind-Play | Hindustan Unilever Limited | BRONZE |
| 3 | Wavemaker | Vodafone India Pvt. Ltd. | When the Vodafone Pug army virtually gatecrashed the Premier Badminton League | Vodafone India Pvt. Ltd. | BRONZE |
| 4 | Mindshare India | Star Plus | The Real "Fake News" | Star India Pvt. Ltd. | BRONZE |
| G : EMVIE for Good | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Lodestar UM | Times Of India | The Times of India - #Noconditionsapply: Sindoor Khela | Times Of India | GOLD |
| 2 | Wavemaker | Tata Tea | Alarm Bajne Se Pehle - Jaago Re! | Tata Global Beverages | GOLD |
| 3 | Wavemaker | Vodafone India Pvt. Ltd. | How Vodafone brought down the cases of lost children at Sabarimala | Vodafone India Pvt. Ltd. | SILVER |
| 4 | Mindshare India | Lifebuoy | ACTIVATING INFECTION ALERT SYSTEM IN RURAL INDIA | Hindustan Unilever Limited | SILVER |
| 5 | Initiative Media | Harpic | No Toilet No Wedding | RB | BRONZE |
| 6 | Wavemaker | Savlon | 1.7 Million Happy Hands! | ITC Limited | BRONZE |
| 7 | Wavemaker | Vodafone India Pvt. Ltd. | How Vodafone inspired farmers to choose life over suicide | Vodafone India Pvt. Ltd. | BRONZE |
| D03 : Best Media Research/Analytics - Best use of Analytics/Data Technology | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Mindshare India | Lifebuoy | Activating Infection Alert System in Rural India | Hindustan Unilever Limited | GOLD |
| 2 | Mindshare India | Goodknight Activ+ | Predicting Malaria & Dengue Outbreak through Data Intelligence | Godrej Consumer Products Ltd. | SILVER |
| 3 | Essence | Google Maps | Converting millions of consumer usage data points into actionable media | BRONZE | |
| 4 | Mindshare India | Vaseline | Purple : The Non-Human Data Scientist | Hindustan Unilever Limited | BRONZE |
| C04 : Best Media Innovation - Ambient Media | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Wavemaker | Vodafone India Pvt. Ltd. | Vodafone helps reunite lost children with their parents using technology | Vodafone India Pvt. Ltd. | GOLD |
| 2 | Wavemaker | Vodafone India Pvt. Ltd. | Good in Goodbyes | Vodafone India Pvt. Ltd. | GOLD |
| 3 | Mindshare India | Star Sports | ISL 4 COCOBALL | Star India Pvt. Ltd. | SILVER |
| E01b : Best Integrated Campaign - Consumer Products - Beverages and drinks | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Mindshare India | Mirinda | Awakening the parents towards compassion not comparison | PepsiCo India Holding Pvt. Ltd. | BRONZE |
| 2 | Mindshare India | Horlicks | #NOFEAR during Exam Time this year | GSK Consumer Healthcare | BRONZE |
| A04 : Best Media Strategy - Media | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Mindshare India | Republic TV | Republic Launch | Republic TV | SILVER |
| C07a : Best Media Innovation - Digital - Search | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Mindshare India | Kissan | Kissan Tiffin Time Table | Hindustan Unilever Limited | SILVER |
| 2 | Wavemaker | Hero MotoCorp | How we bought Competitive Keywords in 10X lower cost | Hero MotoCorp Ltd. | BRONZE |
| 3 | TLG INDIA PRIVATE LIMITED | Maggi Search | OK Google, let's Vote for Meri Maggi! | Nestle India Ltd. | BRONZE |
| C02a : Best Media Innovation - Print - Dailies | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Wavemaker | Vodafone India Pvt. Ltd. | Vodafone gave the best birthday gift ever | Vodafone India Pvt. Ltd. | GOLD |
| 2 | Initiative Media | Harpic | No Toilet No Wedding | RB | SILVER |
| 3 | Mindshare India | Knorr | Confused Bhookh - A single ad satiated 1 lac hunger pangs | Hindustan Unilever Limited | BRONZE |
| 4 | Initiative Media | Dettol | Amaar Maa Amaar Durga | RB | BRONZE |
| C13 : Best Media Innovation - Sponsorships | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Mediacom Communications Pvt. Ltd. | Whisper India | Whisper #SitImproper | P&G India | SILVER |
| 2 | Initiative Media | Dettol and Harpic | Swachhta Ki Pehel | RB | BRONZE |
| 3 | TLG INDIA PRIVATE LIMITED | Axis Bank | Cheque ko checkmate | Axis Bank | BRONZE |
| 4 | Lodestar UM | Amul | How Amul leveraged Sponsorships to achieve sales goals using sound business acumen | Gujarat Co-operative Milk Marketing Federation Ltd. | BRONZE |
| A01a : Best Media Strategy - Consumer Products - Cosmetics, toiletries, personal hygiene | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Mindshare India | Lifebuoy | Infection Alert System | Hindustan Unilever Limited | SILVER |
| 2 | Initiative Media | Dettol and Harpic | Swachhta ki Pehel | RB | SILVER |
| 3 | Wavemaker | Savlon | It's time TGs became Human being! | ITC Limited | SILVER |
| 4 | Wavemaker | Engage | Small is the new BIG! | ITC Limited | BRONZE |
| C09 : Best Media Innovation - Best Use of Influencer Marketing for a brand | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | WATConsult | Project Nanhi Kali | #PowerlessQueen | Project Nanhi Kali | GOLD |
| 2 | Wavemaker | Tata Tea | Alarm Bajne Se Pehle - Jaago Re! | Tata Global Beverages | SILVER |
| 3 | Mindshare India | Kissan | Kissan Tiffin Time Table | Hindustan Unilever Limited | BRONZE |
| 4 | Wavemaker | HDFC Standard Life Insurance Company Ltd. | Is youth of today "Reckless" or "Responsible"? | HDFC Standard Life Insurance Company Ltd. | BRONZE |
| E04 : Best Integrated Campaign - Media | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Mindshare India | Republic TV | Republic launch | Republic TV | GOLD |
| 2 | Mindshare India | Star Sports | ISL 4: One Country 6 Different Footballing Nations | Star India Pvt. Ltd. | BRONZE |
| C06 : Best Media Innovation - Radio | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Essence | Google Maps | GOOGLE MAPS: '5 minutes ko 5 minutes banatey hain' | BRONZE | |
| 2 | PHD | KINDER JOY | KINDER JOY JUST KIDDING - AB BACHCHE BANENGE RJ! | FERRERO INDIA PVT. LTD. | BRONZE |
| C07f : Best Media Innovation - Digital - Multiple Platform | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Wavemaker | Aquaguard | We helped India drink healthy water - Pincode by Pincode! | Eureka Forbes | GOLD |
| 2 | Mindshare India | Kissan | Kissan Tiffin Time Table | Hindustan Unilever Limited | SILVER |
| 3 | Mindshare India | HIT FIK | Excuses do not save life, Platelet donation does! | Godrej Consumer Products Ltd. | BRONZE |
| 4 | Wavemaker | Vodafone India Pvt. Ltd. | Good in Goodbyes | Vodafone India Pvt. Ltd. | BRONZE |
| C08 : Best Media Innovation - Best Use of Emerging Technology for a Media Solution | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Wavemaker | Vodafone India Pvt. Ltd. | Vodafone helps reunite lost children with their parents using technology | Vodafone India Pvt. Ltd. | GOLD |
| 2 | Mindshare India | Lifebuoy | ACTIVATING INFECTION ALERT SYSTEM IN RURAL INDIA | Hindustan Unilever Limited | SILVER |
| 3 | Wavemaker | Vodafone India Pvt. Ltd. | How Vodafone inspired farmers to choose life over suicide | Vodafone India Pvt. Ltd. | BRONZE |
| 4 | Essence | Google Maps | How Google Maps helped consumers "Weather" the Monsoons | BRONZE | |
| D02 : Best Media Research/Analytics - Best Media Research using existing data | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Mindshare India | Hindustan Unilever Limited | BEEP an INR 7750 Cr. Solution | Hindustan Unilever Limited | SILVER |
| A01c : Best Media Strategy - Consumer Products - Confectionary and food | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Wavemaker | Aashirvaad Atta | Taking Fake News Head on - Channelizing into Brand Growth | ITC Limited | GOLD |
| 2 | Mindshare India | Kissan | Kissan Tiffin Time Table | Hindustan Unilever Limited | SILVER |
| 3 | Wavemaker | Zydus Wellness | Breaking Barriers, Making India Sugar Free | Zydus Wellness | BRONZE |
| C07d : Best Media Innovation - Digital - Display | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Wavemaker | Aquaguard | We helped India drink healthy water - Pincode by Pincode! | Eureka Forbes | SILVER |
| 2 | Essence | Google Search | Mass customization through Dynamic Creative deployment | BRONZE | |
| E01d : Best Integrated Campaign - Consumer Products - Others | |||||
| NO METAL AWARDED | |||||
| C12 : Best Media Innovation - Branded Content | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Lodestar UM | Samsung | Samsung NDTV Camera Partnership | Samsung India Electronics Private Limited | GOLD |
| 2 | Initiative Media | Harpic | No Toilet No Wedding | RB | GOLD |
| 3 | Mindshare India | Kissan | Kissan Tiffin Time Table | Hindustan Unilever Limited | SILVER |
| 4 | Mindshare India | Nicotex | I Can You Can | Cipla Health Ltd. | SILVER |
| 5 | Wavemaker | HDFC Life | Is youth of today "Reckless" or "Responsible"? | HDFC Standard Life Insurance Company Ltd. | BRONZE |
| 6 | Wavemaker | Tata Tea | Alarm Bajne Se Pehle - Jaago Re! | Tata Global Beverages | BRONZE |
| 7 | Wavemaker | Vodafone India Pvt. Ltd. | The Gift of Stories | Vodafone India Pvt. Ltd. | BRONZE |
| 8 | Madison Communications Private Limited | Asian Paints Corporate | Where The Heart Is! | Asian Paints | BRONZE |
| 9 | Mindshare India | Mountain Dew | Conquering the Mountain Within | PepsiCo India Holding Pvt. Ltd. | BRONZE |
| B : Best Digital Strategy | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Wavemaker | Aquaguard | We helped India drink healthy water – Pincode by Pincode! | Eureka Forbes | SILVER |
| E01c : Best Integrated Campaign - Consumer Products - Confectionary and food | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Wavemaker | Zydus Wellness | Breaking Barriers, Making India Sugar Free | Zydus Wellness | BRONZE |
| A01d : Best Media Strategy - Consumer Products - Others | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Mindshare India | Nicotex | I Can You Can | Cipla Health Ltd. | SILVER |
| 2 | Madison Communications Private Limited | Godrej Ezee | Caring is Ezee-How Godrej Ezee has helped to save thousands of lives, one hug at a time! | Godrej Consumer Products Limited | BRONZE |
| 3 | Mindshare India | Surf Excel | Surf Excel - Learning from Failure | Hindustan Unilever Limited | BRONZE |
| C05 : Best Media Innovation - Cinema | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Mindshare India | Saint-Gobain Gyproc India Ltd. | Cinema Fusion Gyproc | Saint Gobain Gyproc India Ltd. | SILVER |
| C03 : Best Media Innovation - Out of Home | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Essence | Google Maps | How static analogous billboards came alive with Google Maps! | GOLD | |
| 2 | Rapport Outdoor Advertising Pvt. Ltd. | Hamam | Hamam - Go safe outside | Hindustan Unilever Limited | BRONZE |
| E03 : Best Integrated Campaign - Services | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Essence | Google Maps | Google Maps #LookBeforeYouLeave | SILVER | |
| 2 | Wavemaker | Vodafone India Pvt. Ltd. | Good In Goodbyes | Vodafone India Pvt. Ltd. | SILVER |
| 3 | Wavemaker | Paytm | QR CODE PUT ON STEROIDS IN THE PAYMENTS ECOSYSTEM | One97 Communications Limited | SILVER |
| C02b : Best Media Innovation - Print - Magazines | |||||
| NO METAL AWARDED | |||||
| C11 : Best Media Innovation - Direct Marketing | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Lodestar UM | Times Of India | #NoConditionsApply : Shindoor Khela | Times Of India | GOLD |
| 2 | Wavemaker | Vodafone India Pvt. Ltd. | Vodafone gave the best birthday gift ever | Vodafone India Pvt. Ltd. | GOLD |
| C07b : Best Media Innovation - Digital - Social Media | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Mediacom Communications Pvt. Ltd. | Big Bazaar | FB 24 Hrs Live Shopatainment | Future Retail Ltd. | SILVER |
| 2 | Wavemaker | Vodafone India Pvt. Ltd. | How Vodafone inspired farmers to choose life over suicide | Vodafone India Pvt. Ltd. | BRONZE |
| 3 | Wavemaker | Nokia 3310 | Other brands feed Nokia's legendary snake | HMD India Pvt. Ltd. | BRONZE |
| 4 | Wavemaker | Croma | Magic Filter | Infiniti Retail | BRONZE |
| D01 : Best Media Research/Analytics - Best Media Research using Proprietary Data | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Mindshare India | Vaseline | Purple : The Non-Human Data Scientist | Hindustan Unilever Limited | BRONZE |
| 2 | Mindshare India | Kissan | The shortest route to a mother's heart is via POLYCHROME! Kissan Tiffin Timetables | Hindustan Unilever Limited | BRONZE |
| 3 | Essence | Flipkart | Smart Lens- A survey based tool that changed TV planning for Flipkart | Flipkart India Private Limited | BRONZE |
| A01b : Best Media Strategy - Consumer Products - Beverages and drinks | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Mindshare India | Mirinda | Awakening the parents towards compassion not comparison | PepsiCo India Holding Pvt. Ltd. | SILVER |
| 2 | Mindshare India | McDowell's No.1 | McDowell's No.1 Yaari with Rana | Diageo India | BRONZE |
| 3 | Mindshare India | Pepsi | Pepsi celebrates the spontaneity of the moments | PepsiCo India Holding Pvt. Ltd. | BRONZE |
| E02 : Best Integrated Campaign - Consumer Durables | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Wavemaker | Hero Motocorp | The story of how we sold 74 bikes in a minute, every minute for 60 days | Hero MotoCorp Ltd. | BRONZE |
| C07c : Best Media Innovation - Digital - Mobile / hand held devices | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Wavemaker | Aquaguard | We helped India drink healthy water - Pincode by Pincode! | Eureka Forbes | GOLD |
| 2 | Wavemaker | Nokia 6 | How Nokia changed the audio experience of every other smartphone | HMD India Pvt. Ltd. | SILVER |
| 3 | Mindshare India | Pepsi | Chug Chug on ChukChuk | PepsiCo India Holding Pvt. Ltd. | SILVER |
| 4 | Wavemaker | Vodafone India Pvt. Ltd. | When Vodafone created a Virtual problem to solve a real one | Vodafone India Pvt. Ltd. | SILVER |
| 5 | Mindshare India | Lifebuoy | ACTIVATING INFECTION ALERT SYSTEM IN RURAL INDIA | Hindustan Unilever Limited | SILVER |
| F : Best Ongoing Media Campaign | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Wavemaker | Tata Tea | Tata Tea Jaago Re - From Cause Marketing To Change Marketing | Tata Global Beverages | SILVER |
| 2 | Wavemaker | Vodafone India Pvt. Ltd. | Thank You Airtel! - Continuing to ambush the airtel | Vodafone India Pvt. Ltd. | BRONZE |
| C10 : Best Media Innovation - Events / Experiential Marketing | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | Wavemaker | Vodafone India Pvt. Ltd. | How Vodafone ensured a safe and worry free spiritual experience for lakhs of pilgrimes at Sabarimala | Vodafone India Pvt. Ltd. | GOLD |
| 2 | Wavemaker | Vodafone India Pvt. Ltd. | How Vodafone inspired farmers to choose life over suicide | Vodafone India Pvt Ltd. | GOLD |
| 3 | Wavemaker | Vodafone India Pvt. Ltd. | Good in Goodbyes | Vodafone India Pvt. Ltd. | SILVER |
| 4 | Wavemaker | Savlon | 1.7 Million Happy Hands! | ITC Limited | BRONZE |
| 5 | Initiative Media | Dettol Siti Shield | Making the Invisible Visible | RB | BRONZE |
| GRAND EMVIE : Lodestar UM & Times Of India | |||||
| Times Of India - The Times of India - #Noconditionsapply: Sindoor Khela | |||||
| {Best Media Innovation - Events / Experiential Marketing} | |||||
| MEDIA CLIENT OF THE YEAR : VODAFONE INDIA PRIVATE LIMITED | |||||
| MEDIA AGENCY OF THE YEAR : WAVEMAKER | |||||
| The following categories will not feature in computation of Media Agency of the Year and Media Client of the Year Award. | |||||
| K. Best Implementation Team Of The Year | |||||
| NO. | CATEGORY | AGENCY NAME | BRAND NAME / CAPTION TITLE | CLIENT NAME | G/S/B |
| 1 | Best Media Innovation - Television | Lodestar UM | Samsung - Samsung NDTV Camera Partnership | Samsung India Electronics Private Limited | GOLD |
| 2 | Best Media Innovation - Ambient Media | Wavemaker | Vodafone India Pvt. Ltd. - Vodafone helps reunite lost children with their parents using technology | Vodafone India Pvt. Ltd. | GOLD |
| M. Best Media Innovation From Media Agencies Not Exceeding Rs.50 Crores Annual Billing | |||||
| NO METAL AWARDED | |||||
| N : Young Emvie of the Year | |||||
| Sr. No. | Entrant | Brand Name / Caption Title | Client Name | G / S / B | |
| 1 | Mayank Dedhia from Wavemaker | Vodafone India Pvt. Ltd. - Great to Good - The Bahubali way | Vodafone India Pvt. Ltd. | GOLD | |
| 2 | Smith Bhatt from Wavemaker | Aquaguard - Consumer Journey Architect | Eureka Forbes | SILVER | |
| 3 | Avani Parekh from Wavemaker | Vodafone India Pvt. Ltd. - Winning at the game called Media planning | Vodafone India Pvt. Ltd. | BRONZE | |
| 4 | Dhara Shah from Wavemaker | Vodafone India Pvt. Ltd. - Consumer Engagement Planner | Vodafone India Pvt. Ltd. | BRONZE | |
| O : Best Media Partner of the Year | |||||
| Sr. No. | Entrant | Brand Name | Caption Title | Client Name | G / S / B |
| 1 | PING Digital Broadcast Pvt. Ltd. | Kissan | Kissan Tiffin Timetable | Hindustan Unilever Limited | SILVER |
| 2 | Jagran Prakashan Ltd. | Dainik Jagran | Collaborating for Success | Jagran Prakashan Ltd. | BRONZE |
| 3 | Lokmat Media Pvt. Ltd. | BKT | Sarpanch Award | Balkrishna Industries Limited | BRONZE |
| 4 | Lokmat Media Pvt. Ltd. | RIN | Jalsamrudh Maharashtra | Hindustan Unilever Limited | BRONZE |
| L : Best Buying Team of the Year | |||||
| Sr. No. | Category | Entrant | Buying Team | Client Name | G / S / B |
| 1 | Best Buying Team of the Year - DIGITAL | Wavemaker | Ashwin Salian, Silky Seth, Shikha Saket | Vodafone India Pvt. Ltd. | GOLD |
| 2 | Best Buying Team of the Year - DIGITAL | Mindshare India | Samrat Kakkar, Vikram, Kishore, Disha, Iti Kaul, Pankaj Nagpal | PepsiCo India Holding Pvt. Ltd. | GOLD |
| 3 | Best Buying Team of the Year - PRINT | Mediacom Communications Pvt. Ltd. | Rachana Monteiro, Debankur Kashyap & Hardik Senjalia | P&G India | GOLD |
| 4 | Best Buying Team of the Year - TELEVISION | Mediacom Communications Pvt. Ltd. | Rachana Monteiro, Debankur Kashyap, Kalpesh Thakkar, Hardik Senjalia, Swapnil Birla, Priyanka Shrivastava, Vrushali Joshi & Amey | P&G India | GOLD |
| THE BEST CASE STUDY PRESENTATION AWARD FOR THE CASE STUDY PRESENTED ON 24TH SEPTEMBER, 2018 | |||||
| BEST MEDIA INNOVATION - TELEVISION | |||||
| Mindshare India | Star Plus - The Real "Fake News" | ||||
| THE BEST CASE STUDY PRESENTATION AWARD FOR THE CASE STUDY PRESENTED ON 25TH SEPTEMBER, 2018 | |||||
| BEST MEDIA INNOVATION - SPONSORSHIPS | |||||
| Mediacom Communications Pvt. Ltd. | Whisper India - Whisper #SitImproper | ||||
| THE BEST CASE STUDY PRESENTATION AWARD FOR THE CASE STUDY PRESENTED ON 26TH SEPTEMBER, 2018 | |||||
| BEST MEDIA INNOVATION - BEST USE OF EMERGING TECHNOLOGY FOR A MEDIA SOLUTION | |||||
| Mindshare India | Star Plus - Air Ink Hoarding | ||||
| THE BEST CASE STUDY PRESENTATION AWARD FOR THE CASE STUDY PRESENTED ON 27TH SEPTEMBER, 2018 | |||||
| YOUNG EMVIE OF THE YEAR | |||||
| Dhara Shah from Wavemaker | Vodafone India Pvt. Ltd. - Consumer Engagement Planner | ||||
| THE BEST CASE STUDY PRESENTATION AWARD FOR THE CASE STUDY PRESENTED ON 28TH SEPTEMBER, 2018 (MORNING SESSION) | |||||
| BEST MEDIA INNOVATION - DIRECT MARKETING | |||||
| Lodestar UM | Times of India - #Noconditionsapply: Sindoor Khela | ||||
| THE BEST CASE STUDY PRESENTATION AWARD FOR THE CASE STUDY PRESENTED ON 28TH SEPTEMBER, 2018 (AFTERNOON SESSION) | |||||
| BEST MEDIA INNOVATION - EVENTS / EXPERIENTIAL MARKETING | |||||
| Wavemaker | Colgate-Palmolive (India) Limited - Bringing a smile to the community that drives Mumbai 24 X 7 | ||||
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