Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 22 69489600
Jun 19, 2008
Diageo reviews Indian media
Diageo is reviewing its US$4 million Indian media buying and planning business, putting incumbents Universal McCann and MEC on alert.In addition to the two incumbents, it is thought that Initiative and ZenithOptimedia are also involved in the pitch. Universal and MEC were awarded the business in 2006, with the IPG agency taking charge of Smirnoff, Shark Tooth and Captain Morgan rum, while the GroupM agency oversees Johnnie Walker and Haig.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
.png&h=268&w=401&q=100&v=20250320&c=1)
Media
Jun 16, 2010
Agency Report Card: Media agencies in 2009
Just Published
Media
14 hours ago
Viewers using both linear TV and CTV jump to 116 mn ...
49% of the incremental CTV viewers come from rural India, according to Kantar.
.jfif&h=268&w=401&q=100&v=20250320&c=1)
Advertising
15 hours ago
Omnicom must show new structure is about more than ...
Changing how Omnicom operates and collaborates in post-IPG era requires shift in mindset and incentives.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
16 hours ago
Zuno SmartDrive campaign targets next-generation ...
Zuno General Insurance has launched a nationwide campaign to position usage-based car insurance as a practical and rewarding choice for younger drivers.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
16 hours ago
MMTC-PAMP Names Gaurav Nijhawan Head of Marketing
MMTC-PAMP has appointed Gaurav Nijhawan as head of marketing to lead integrated brand, communication and growth initiatives across channels.
