Campaign India Team
Dec 04, 2008

Delhi Press launches The Caravan

Delhi Press has launched a new fortnightly magazine The Caravan. The magazine will cover politics, culture, art and literature in an in-depth manner. The Caravan draws its inspiration from the popular literary magazine, The New Yorker.The magazine is now available on the newsstands and is priced at Rs. 35 per issue with 64 pages in each issue. It has a starting print run of 17,000 copies and will be circulated in all the major metros. Anant Nath, director, Delhi Press came up with the idea of this magazine. Paresh Nath is the group editor-in-chief.

Delhi Press launches The Caravan

Delhi Press has launched a new fortnightly magazine The Caravan. The magazine will cover politics, culture, art and literature in an in-depth manner. The Caravan draws its inspiration from the popular literary magazine, The New Yorker.

The magazine is now available on the newsstands and is priced at Rs. 35 per issue with 64 pages in each issue. It has a starting print run of 17,000 copies and will be circulated in all the major metros. Anant Nath, director, Delhi Press came up with the idea of this magazine. Paresh Nath is the group editor-in-chief.

Says Nath, "We decided to launch The Caravan at this point in time as we thought no magazine gives in-depth knowledge about various issues.  Most magazines are just news magazines. The readers do not get to indulge in the depth of the story. The stories in The Caravan will be written in a long narrative way. This is an opinion magazine which engages the readers and practises narrative journalism."

The magazine aims to target the "intellectuals" in the society. Nath adds, "The magazine aims to target business leaders, social leaders and cultural leaders in the society."

This is a sort of re-launch of the magazine. It was originally launched by Delhi Press in 1940.  In 1988, the magazine was re-named and made into a different magazine.

Source:
Campaign India