DailyObjects appoints Pranil Shah and Rini Goel

Shah joins as senior manager, marketing and growth, while Goel is brand marketing lead

Apr 04, 2022 09:44:00 AM | Article | Campaign India Team Share - Share to Facebook

Pranil Shah (left) and Rini Goel

Design-driven global lifestyle D2C brand, DailyObjects, has announced the appointment of Pranil Shah and Rini Goel. 
 
Shah has been appointed as senior manager, marketing and growth. 
 
He will be responsible for the digital acquisition process of the company, with a focus on P&L. He will also explore new channels for growth and partnerships and will lead data-driven optimisation experiments. 
 
Shah is also the founder of The Jholmaal Store, a gifting platform.  
 
Goel has joined as brand marketing lead. 
 
She will be responsible for charting out the creative and strategic plans for branding and marketing, and will also spearhead partnerships and collaborations to curate unique experiences for its consumers. 
 
Goel moves from the Titan Company, where she was brand manager. 
 
With over nine years of experience, Shah has also worked with companies like KPMG India and cKers Finance, to name a few. Goel, on the other hand, comes with over eight years of experience, from companies like VIP Industries and Infosys. 
 
Pankaj Garg, co-founder and CEO, DailyObjects, said, “We are elated to onboard seven new unique talents in the DailyObjects family. We are building a successful homegrown D2C brand that intends to give an unconventional look to everyday products. To build a successful brand and company, people and the right structures are very important and keeping this in mind, we are taking proactive steps to build a great team and organisation at DailyObjects. With great expertise, passion and energy, these new individuals are well suited for their respective domains at DailyObjects. We have aggressive growth plans for the coming years and want to establish ourselves as a global brand. This dedicated team of leaders and heads will be instrumental in helping us achieve that. We are growing at a significant pace and hence possessing the right talent becomes more crucial for us. They come with years of industry experience and fresh ideas that will help us traverse the path that we have set for ourselves.”