Cheil Worldwide SW Asia has announced the launch of a dedicated website for its India operations at www.cheilindia.com. The website is aligned with the conglomerate’s strategic direction as the Ideas Engineering Group. A press note from the agency explained that 'Ideas Engineering Group' is a philosophy that puts an integrated big idea at the core of all solutions, with multifaceted, multimedia execution.
On the new India-specific website, Alok Agrawal, chief operating officer, Cheil Worldwide SW Asia, said, “There are very few international advertising groups which have considered India important enough to create India specific websites. The cheilindia website is quick to load, simple to navigate and offers comprehensive information about what we do in India. We have an interesting section for visitors to take a peek into life at Cheil, covering happenings and events with some very candid pictures. Plus you can follow Tweets of key people and the company on the site which promises to provide a lot of useful information and updates from the world of advertising, marketing and social media.”
"This further demonstrates Cheil Group’s commitment to India. We are looking forward to many more initiatives to expand our operations and infrastructure to offer best possible communication services of global scale and quality," added Jay Kim, managing director, Cheil Worlwide, SW Asia.
The website also includes comprehensive case studies that demonstrate client successes, personal profiles of core team, company tweets covering topics ranging from social media, politics,entertainment and marketing, to personal tales of living.