Indian agencies got a total of 14 shortlists on day four of the Cannes Lions International Festival of Creativity. India's tally for shortlists is now at 121.
DDB Mudra earned three shortlists in this category for Battlegrounds Mobile India's 'Machine Gun Mouth' entry.
FCB India and Kinnect's 'Chatpat' for SOS Children's Villages got two shortlists in this category.
Animal's 'Pure as Love' for Bhima Jewellery also earned a shortlist.
As did Byju's for 'Masterji'.
Enormous Brands got shortlisted for its entry titled 'Office' for Jaquar Bath and Lights.
Sustainable Development Goals Lions
India got a total of six shortlists in this category.
Leo Burnett got two of those for Whisper's 'The Missing Chapter'.
VMLY&R also got two - one each for Unipads' 'Adeli' and Hindustan Unilever's 'Smart Fill'.
FCB India and Kinnect's 'Chatpat' for SOS Children's Villages also earned a shortlist.
Isobar India has a shortlist in this category for its entry 'The Protest Match' for Global E-Sports Gaming.