Type of agency: Advertising
Ownership: Publicis Groupe
Key Personnel: Thomas Xavier, chairman & NCD, Kaushik Mitra, Sr VP & Brand Partner, Hemant Kumar, ECD, Partha Sarkar, VP, Ankur Khurana, AVP, Sagar Prajapati, CD
Account won: Dwarka Milk
Account lost: BlackBerry
Losing BlackBerry was a big setback for Orchard this year. And winning Dwarka Milk doesn’t really help much in assisting any damage control. The agency hired Partha Sarkar from Meridian, to join them as their vice-president, client servicing and planning and that was the last bit of news we heard about Orchard Advertising.
How Campaign India rates the agency: 4
How Orchard Advertising rates itself: The agency chose not to participate in the Campaign India Agency Report Card.