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This week, Ketaki Guhagurkar, films supervisor at Contract advertising, took some time out from crisis management for an upcoming TVC shoot, to talk to Campaign India about what she loves about being the “agency’s producer”.What intrigued you about advertising?
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Sweeping Omnicom shake-up will scrap three storied creative networks—DDB, FCB and MullenLowe.
Shorter attention spans have transformed the way content is being consumed and the brands are paying attention.
Sobhani is currently president and global chief creative officer at DDB Worldwide.
Move comes after Omnicom acquired IPG last week.