Staff
Nov 12, 2020

Weekend Watch: Apple unveils new MacBooks in star-studded spot

Watch the film here

Apple pulled together all of the greats in a spot releasing a new line of MacBooks, which debuted this week. The spot, created by Apple and called "Behind The Mac," spotlights iconic talent, from Pharrell, to Gloria Steinem, to RuPaul to Spike Lee, achieving greatness -- on a MacBook. "There’s a certain kind of person who doesn't wait for greatness," the spot goes. "They make it."
 
(This article first appeared on CampaignLive.co.uk)
Source:
Campaign India

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