Advertising In-Depth
Vinita Bhatia
Jun 20, 2025

David Droga on disruption: From case studies to Coinbase QR codes

At Cannes Lions 2025, the Droga5 founder unpacked his creative playbook—from sparking industry format shifts to partnering with consulting giants—all in pursuit of impact over applause.

Droga5's founder David Droga and outgoing CEO of Accenture Song in conversation with Tim Nudd, creativity editor of Adweek.

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