Watch the film conceptualised by Iris here
Lionel Messi stars in Adidas' new online campaign 'There will be haters'.
The ad promotes the Barcelona striker's new football boots. Iris created the spot, in which Messi stands motionless as a voiceover tells him that he will never score with his head or make the big leagues.
(This article first featured on campaignlive.co.uk)
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