vml
Olive Crown Awards 2024: VML wins ‘Green Agency of the Year’
The agency bagged nine awards across multiple categories including the 'Green Campaign of the Year’ for ‘#UnplasticIndia’.
Dell’s new campaign urges students to create meaningful change
The campaign, created by VML, comprises two films that tackle how technology can drive positive change.
Marketers uncertain about ROI from martech tools: Report
The report also finds that while spend on martech is growing, brands are still looking for partner support to help guide budget allocations
WPP’s Mark Read on the outlook for 2024, bonuses, fewer freelancers and job cuts
The CEO talks to Campaign after WPP's revenues grew less than 1%
Global new business spotlight: Publicis dominates with four major wins
While Starcom retained BMW's $250 million business in China, the biggest wins for the final quarter of 2023 came from the US, with WPP showing the biggest growth on the media side
VML announces leadership team in India
The team includes Bhautik Mithani, Jyoti Mahendru and Pinaki Bhattacharya
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