viral content

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Isobar launches tool to predict 'viral potential' for content
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Nov 21, 2018

Isobar launches tool to predict 'viral potential' for content

Called viewCent, the tool is currently being tested with existing clients of the agency

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Opinion: 'Look for the right partner in your client': Raj Kamble
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Jan 02, 2017

Opinion: 'Look for the right partner in your client': Raj Kamble

From questioning the real power of social media to engaging in cause marketing with real impact, the author lists four takeouts from 2016

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