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Indian men feel miscast; advertising still sticks to stereotypes
Kantar’s Indian Masculinity Maze urges advertisers to ditch outdated male tropes and engage with real, evolving identities.
Reckitt and UN Women partner to promote gender diversity, equality and inclusion in India
To roll out programmes that focus on creating employment and entrepreneurial opportunities for women in the health, hygiene and sanitation sectors
Women honchos urge advertising for a diversified representation of women
Industry leaders in India discuss the need for an evolved gender portrayal in advertising, through the launch of UN Women's UnstereotypeAlliance - India Chapter
Femina and Bollywood take a stand against domestic violence with poem by Prasoon Joshi
Watch the video here
Spikes Asia partners with Unstereotype Alliance to issue new jury guidelines
Award jurors given new criteria to combat negative stereotypes.
Anomaly launches offering to drive gender equality in marketing
The agency already has assignments from Unilever and UN Women in New York.
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