times of india

Jun 10, 2024

When an ad winningly targets the nose, not the eyes

Swiggy Instamart’s recent ad is a prime illustration of leveraging scent marketing to establish a memorable brand identity.

Apr 24, 2024

Times of India launches 'My City, My Art' challenge for World Art Day

Participants are encouraged to unleash their creativity by reimagining their cities through artistic expression.

Jul 19, 2022

Times of India makes headlines in celebrating success stories

Watch the film conceptualised by Wunderman Thompson here

Apr 15, 2020

Warc Effective Use of Brand Purpose Awards 2020: Two shortlists from India

FCB Ulka and McCann Worldgroup India get a shortlist each

Oct 21, 2019

Bombay Dyeing and TOI urge you to #TakeBackSleep

Watch the campaign conceptualised by Bombay Dyeing and TOI here

Aug 14, 2019

IRS Q2 brings the fear of declining readership out in the open

Eight of the ten most read newspapers in the country showed a drop in the average issue readership over the Q1 2019 edition of the study