tanishq
Mar 24, 2021
Tanishq’s engagement rings are for life’s #WhenItRingsTrue moments
Watch the film conceptualised by Tanishq and Lowe Lintas here
Dec 31, 2020
Top 10 most talked about ads in 2020: Entropik Tech
A list of Indian and international ads that worked, didn’t work, and why
Nov 26, 2020
Boycott Culture: How brands tackle aggressive social media dissent
Is responding or ignoring the best strategy for online backlash?
Nov 11, 2020
Social media calls for boycott of Amazon and Tanishq
Amazon sellers had listed products like doormats and underwear featuring Hindu Gods, while Tanishq's latest film for Ekatvam urged people to stop bursting fire crackers
Nov 05, 2020
Will the Tanishq controversy affect creativity in advertising?
How much backlash is too much backlash before a business decides to withdraw a controversial piece of work?
Oct 14, 2020
IAA urges Government to provide brands a safe environment to advertise
AAAI also issues statement after Tanishq had to pull down a film
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