sridhar

Nov 23, 2025

Stress takes centre stage in Duroflex’s marketing reset

Its shift to emotional sleep wellbeing, unveiled alongside its DRHP filing, tests whether stress relief can drive premiumisation in India’s fragmented mattress market.

Dec 27, 2024

Duroflex redefines love and comfort for modern couples

This wedding season, it celebrates evolving relationships, spotlighting everyday love and inclusive connections with a playful, relatable twist.

Sep 08, 2015

Campaign for Dignity 2015: Shortlists announced

51 entries make it to the shortlist across 'Print/OOH', 'Radio', 'Film' and 'Others'

Aug 12, 2015

Quikr launches cars vertical with star power, promises 'everything' on cars

Watch the ad films conceptualised by Interface Communications here

Feb 03, 2015

All About: Interactive films

Analysing the rise in popularity of interactive films