EXCLUSIVE: Arsenal FC managing director Vinai Venkatesham speaks to Campaign Asia about engaging with Asia's massive fan base and the brands that also want to play ball.
Watch the films conceptualised by Williams Lea Tag India here
Kicks off with fan-created English soccer content, plans afoot for Hindi
WATCH the promos for the Barclays Premier League and the Spanish La Liga here
Soccer, with a reach of 155 million viewers, surpassed Wrestling in 2010, while Cricket still rules with a reach of 176 million viewers
GLOBAL - National Geographic Channel (NGC) and the official partner of the FIFA World Cup 2010 Hyundai are coming together to launch a branding campaign on Facebook called ‘African adventurer’.
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