Some tweets that caught our attention this week
The man at the helm of the Tata empire retires today. Here are some films that reflect the vision and values of the group - and its leadership.
Radia’s Vaishnavi group handled the PR activities of Tata Group and Reliance Industries, and offered consultancy services to various clients
Fiat Linea's 'Father and son' TVC won the 'Car advertisement of the year' at the Bloomberg UTV-Autocar Awards held in Mumbai on Friday evening. The TVC is part of a campaign executed by the agency Bates141. The creative team behind the TVC includes Sonal Dabral, Sanjay Sipahimalani, Kaushik Mitra and Joseph Desouza. Prasoon Pandey of Corcoise Films has directed the film.View TVC here
With the changes in the way advertising and brands operate, who looks after the brand, Campaign India asks...Walt Disney’s former CEO Michael Eisner once said, “A brand is a living entity - and it is enriched or undermined cumulatively over time to become the product of a thousand small gestures.”
Advertising and media has three representatives in DNA's Top 50 Influentials in McCann's Prasoon Joshi (pictured, right), Lintas Media Group's Lynn de Souza (pictured, left) and CNBC TV18's Udayan Mukherjee.Ratan Tata is, in the opinion of the editorial board of DNA, the most influential individual in Mumbai. The book of the list, "The Influentials -- People who impact Mumbai", was released by top cop AN Roy at a function in Mumbai on Saturday. Jagdeep Bakshi from Contract and Udayan Mukherjee from CNBC TV18 were the only attendees from adland at the event.
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