TOP STORY L’Oréal India appoints Publicis Media as integrated media AOR By Campaign India Team , 29/05/2026 Wavemaker was the incumbent agency for the beauty and personal care brand. LATEST See More OPINION Global News The black box ate the media plan Mark Read launches Prompt conference for AI start-ups to mix with industry chiefs Ex-global EssenceMediacom chief Nick Lawson lands indie role Advertising’s credibility problem is not about measurement, it is about mentality APAC consumers more open to using AI-assisted purchasing: report LATEST WORK Flipkart turns heatwaves into shopping signals... Inshorts’ live weather-triggered widget transformed rising temperatures into contextual... WATCH THE WORK AI enters innerwear, but with a twist By Campaign India Team , 26/05/2026 Papdi’s walls become Birla Opus’ battleground By Campaign India Team , 22/05/2026 Reliance resQ sells relief, not repairs By Campaign India Team , 19/05/2026 Flipkart turns heatwaves into shopping signals By Campaign India Team , 18/05/2026 Thierry Henry can't stop watching himself in new Samsung spot By Staff Reporters , 07/05/2026 Bald joke drives Ralson Tyres truth home By Campaign India Team , 06/05/2026 Kansai Nerolac cools queues, not just rooftops By Campaign India Team , 05/05/2026 Fevicol turns India’s power game into a jingle By Campaign India Team , 04/05/2026 Palace panic meets glib marketing in iPhone 17 campaign By Campaign India Team , 29/04/2026 When Havells turns trolls into fans on cue By Campaign India Team , 23/04/2026 Kansai Nerolac takes its paint to the edge of the world By Campaign India Team , 22/04/2026 Netflix streams the post-IPL match cooldown By Campaign India Team , 21/04/2026 Cleartrip sells splurging to India’s frugal travellers By Campaign India Team , 20/04/2026 ChatGPT finds its IPL moment in India By Campaign India Team , 16/04/2026 When waiting becomes the break By Campaign India Team , 14/04/2026 When walls weather like skin By Campaign India Team , 13/04/2026 Damp walls meet dance beats in South push By Campaign India Team , 09/04/2026 Writing women’s identity, one choice at a time By Campaign India Team , 06/04/2026 Where protection meets emotion By Campaign India Team , 02/04/2026 Gold ETFs go mobile, storytelling stays grounded By Campaign India Team , 01/04/2026 See More PARTNER CONTENT See More Podcasts Esports needs its own Cannes category: Leo South Asia's Amitesh Rao 25/05/2026 Understanding India’s thin Cannes Glass Lions pipeline 19/05/2026 Publicis Production moves from delivery desk to boardroom conversations 15/05/2026 ‘Audiences can tell when brands are only showing up for the glory moments’ 08/05/2026 Beyond cricket: Why Vinit Karnik believes India’s sports economy has untapped headroom 30/04/2026 When we go wrong, we are bold enough to sunset brands: Sai Ponugoti 24/04/2026 Mind share is the new market share: David Shing 16/04/2026 Insurance is a promise made during peace, but is tested during crisis: Ruchika Malhan Varma 10/04/2026 Curation cuts through adtech’s fragmentation problem: Gavin Buxton 09/04/2026 It’s so easy to be lazy with AI, that it’s dangerous: Laurent Thevenet 08/04/2026 A brand’s true litmus test is how well it’s connected with consumers: Kunal Sharma 06/04/2026 Niva Bupa tests AI co-pilot for direct selling agents 02/04/2026 Grooming marketing has moved past influencer shortcuts: Bombay Shaving Company’s Deepak Gupta 24/03/2026 Consumers accept tough news; context doesn’t diminish advertising effectiveness: Jamie Jouning 23/03/2026 AI is a convenient cover for layoffs: Neil Patel 20/03/2026 Continental Coffee pours out premium coffee without discounting the brand 06/03/2026 Runwal Realty shifts from floor plans to family legacies amid premiumisation slowdown 27/02/2026 Agencies must get closer to tech platforms, like frenemies: Sir Martin Sorrell 20/02/2026 Perfetti reworks cultural memory, without rewriting it 13/02/2026 Solitario uses pop culture IP to reframe lab-grown diamonds 06/02/2026 See More
TOP STORY L’Oréal India appoints Publicis Media as integrated media AOR By Campaign India Team , 29/05/2026 Wavemaker was the incumbent agency for the beauty and personal care brand.
Global News The black box ate the media plan Mark Read launches Prompt conference for AI start-ups to mix with industry chiefs Ex-global EssenceMediacom chief Nick Lawson lands indie role Advertising’s credibility problem is not about measurement, it is about mentality APAC consumers more open to using AI-assisted purchasing: report
THE WORK AI enters innerwear, but with a twist By Campaign India Team , 26/05/2026 Papdi’s walls become Birla Opus’ battleground By Campaign India Team , 22/05/2026 Reliance resQ sells relief, not repairs By Campaign India Team , 19/05/2026 Flipkart turns heatwaves into shopping signals By Campaign India Team , 18/05/2026 Thierry Henry can't stop watching himself in new Samsung spot By Staff Reporters , 07/05/2026 Bald joke drives Ralson Tyres truth home By Campaign India Team , 06/05/2026 Kansai Nerolac cools queues, not just rooftops By Campaign India Team , 05/05/2026 Fevicol turns India’s power game into a jingle By Campaign India Team , 04/05/2026 Palace panic meets glib marketing in iPhone 17 campaign By Campaign India Team , 29/04/2026 When Havells turns trolls into fans on cue By Campaign India Team , 23/04/2026 Kansai Nerolac takes its paint to the edge of the world By Campaign India Team , 22/04/2026 Netflix streams the post-IPL match cooldown By Campaign India Team , 21/04/2026 Cleartrip sells splurging to India’s frugal travellers By Campaign India Team , 20/04/2026 ChatGPT finds its IPL moment in India By Campaign India Team , 16/04/2026 When waiting becomes the break By Campaign India Team , 14/04/2026 When walls weather like skin By Campaign India Team , 13/04/2026 Damp walls meet dance beats in South push By Campaign India Team , 09/04/2026 Writing women’s identity, one choice at a time By Campaign India Team , 06/04/2026 Where protection meets emotion By Campaign India Team , 02/04/2026 Gold ETFs go mobile, storytelling stays grounded By Campaign India Team , 01/04/2026
Podcasts Esports needs its own Cannes category: Leo South Asia's Amitesh Rao 25/05/2026 Understanding India’s thin Cannes Glass Lions pipeline 19/05/2026 Publicis Production moves from delivery desk to boardroom conversations 15/05/2026 ‘Audiences can tell when brands are only showing up for the glory moments’ 08/05/2026 Beyond cricket: Why Vinit Karnik believes India’s sports economy has untapped headroom 30/04/2026 When we go wrong, we are bold enough to sunset brands: Sai Ponugoti 24/04/2026 Mind share is the new market share: David Shing 16/04/2026 Insurance is a promise made during peace, but is tested during crisis: Ruchika Malhan Varma 10/04/2026 Curation cuts through adtech’s fragmentation problem: Gavin Buxton 09/04/2026 It’s so easy to be lazy with AI, that it’s dangerous: Laurent Thevenet 08/04/2026 A brand’s true litmus test is how well it’s connected with consumers: Kunal Sharma 06/04/2026 Niva Bupa tests AI co-pilot for direct selling agents 02/04/2026 Grooming marketing has moved past influencer shortcuts: Bombay Shaving Company’s Deepak Gupta 24/03/2026 Consumers accept tough news; context doesn’t diminish advertising effectiveness: Jamie Jouning 23/03/2026 AI is a convenient cover for layoffs: Neil Patel 20/03/2026 Continental Coffee pours out premium coffee without discounting the brand 06/03/2026 Runwal Realty shifts from floor plans to family legacies amid premiumisation slowdown 27/02/2026 Agencies must get closer to tech platforms, like frenemies: Sir Martin Sorrell 20/02/2026 Perfetti reworks cultural memory, without rewriting it 13/02/2026 Solitario uses pop culture IP to reframe lab-grown diamonds 06/02/2026
