May 05, 2020

Global new business plunged 30% in Q1

Global creative assignments took the biggest hit.

Jan 23, 2019

Global new-business revenue increases by 7.5 per cent

Publicis Groupe and WPP led the charge in 2018.

Jun 06, 2018

Agency-client relationships in India see a major improvement: R3 and SCOPEN’s Agency Scope study

Relationships between agencies and clients in India are on a strong wicket, according to a recent study. Ogilvy and JWT are most recalled creative agencies. In media, Madison is the highest in recall while the recently created Wavemaker scores high in client satisfaction.

Nov 16, 2016

Korea influence scandal: Cheil sports-marketing office raided

Authorities seized hard disks and documents from a unit of the Samsung-owned agency in connection with the influence-peddling scandal involving the country's president.

Nov 03, 2016

The 6 secrets to a long, prosperous brand-agency relationship

R3's Global 40 report reveals how marketers and agencies keep the romance alive.

Jul 28, 2012

Live Issue: Post acquisition, should the name change?

Jagadeesh Krishnamurthy ponders over names of acquired agencies, when they are retained, and for how long