publicis groupe
Publicis acquires sports agency Adopt, continues ‘bolt-on’ expansion strategy
The acquisition follows Publicis Groupe’s purchase of Lotame in early March.
Publicis Groupe appoints global ECD
Matt Lever left his role as chief creative officer at BMB at the end of 2023.
Coca-Cola media business contract lies between Publicis and WPP
Incumbent WPP first won the business in 2021, and formed a bespoke unit called WPP Open X dedicated to the beverage brand client.
Standard Chartered picks up the tab for affluent Indians
By blending localised marketing, digital personalisation, and RM-driven engagement, it is fast-tracking its $200 billion Net New Money goal.
Publicis Groupe unites Leo Burnett and Publicis Worldwide under new Leo network
The network includes 15,000 people across 90 countries.
Mondelez partners with Accenture and Publicis to launch AI platform
The partnership will enable the FMGC brand to produce tailored text, images, and videos more efficiently.
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