Balki will be jury foreman for ‘Film Advertising Crafts’, while Joshi will helm ‘Writing for Advertising’
51 entries make it to the shortlist across 'Print/OOH', 'Radio', 'Film' and 'Others'
Parachute Advansed has launched its new multimedia campaign targeting the young Indian woman, on a single minded benefit – better growth of hair. The campaign has been created by Prasoon Joshi and his team at McCann Erickson, Mumbai.
While everyone was consumed with Slumdog, I was quietly celebrating the announcement that O&M would, indeed, take part in the Abbys.For an award to be respected, there are a number of factors that need to be taken into account.You need a jury that is respected, a process to judge the entries that is acceptable, and an awarding body that is above suspicion.
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