prasoon
McCann hits the right note with Hero Splendor’s life symphony
Shankar Mahadevan’s rendition of a Bollywood classic powers Hero Splendor’s new campaign, turning everyday rides into India’s shared life stories.
CentreFruit revives iconic waggle with fresh humour
The gum brand’s latest campaign brings its iconic tagline alive with a playful story, irresistible taste, and quirky humour.
Tile trouble? Pidilite’s Roff has it all stuck together
Ogilvy ad fuses humour with utility, showcasing tile adhesives' unmatched durability through a hilariously chaotic yet relatable domestic mishap.
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Nykaa finds beauty in the little things that make one real
Watch the films conceptualised by The Script Room here
D&AD: R Balki, Prasoon Joshi to chair juries at 2016 edition
Balki will be jury foreman for ‘Film Advertising Crafts’, while Joshi will helm ‘Writing for Advertising’
Campaign for Dignity 2015: Shortlists announced
51 entries make it to the shortlist across 'Print/OOH', 'Radio', 'Film' and 'Others'
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