Incumbent president and global CEO Hiroshi Igarashi is set to step down from his role next month.
LATEST
Love reimagined: Valentine’s Day moves beyond roses and romance
This year’s campaigns show a shift from couple-centric romance to culturally coded storytelling shaped by Gen Z vocabulary.
In the age of self-love, is Valentine’s Day losing its relevance?
Once considered overly commercial, Valentine’s Day seems to be regaining relevance.
Perfetti reworks cultural memory, without rewriting it
From reframing ‘Zubaan Pe Rakhe Lagaam’ to ‘Dimaag Pe Rakhe Lagaam’ and launching the India Overthinking Report, the brand stress-tests legacy through cultural insight.
Amazon Ads unveils ‘Creative Agent’ chatbot to create “polished, professional-quality” ads
Tool can support ideation, scriptwriting, images and music.
BBH launches first new visual identity in 44 years
Three typefaces honour founders.
Spikes Asia 2026 to spotlight APAC creativity across a week of events
The region's most influential creative minds will gather in Singapore this March to explore how APAC creativity is reshaping the marketing landscape worldwide.
OpenAI kicks off test phase for ChatGPT ads
Omnicom Media confirms more than 30 participating clients amid lingering questions about how the pilot will work.
LATEST WORK
Phools, nostalgia and Instamart’s viral Valentine play
While the Bollywood flower symbolism has potential for online virality, the film raises questions...
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When grooming meant trust, not tutorials
When self-care is sewn in
When coffee shops and gyms teach investing
When the son walks his mother down the aisle
Making space for Zeera, one absurd sip at a time
Marriott Bonvoy makes loyalty feel intuitive in new brand spot
Protein, minus the aftermath
When permanence meets product placement
When corporate chaos takes a day off
Air India is scripting its redemption arc in its latest domestic campaign
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SMARTIES India 2025 shortlist unveils the boldest campaigns driving business impact
Havells ke deva
Why NCPA was the natural home for Cannes Homecoming 2025
The Navabharat’s Power-Packed Conclave is Back!
MY FM is now 44 Station Network
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Harshhik S Suraiya of Vanilla Films launches Studio Zuno
India at Cannes Lions 2025: A springboard, not a summit
Tech as the new creative calculus: Rethinking advertising in the age of AI
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Podcasts
Azorte’s bid to be Gen Z’s ‘safe space’