paytm

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Paytm bags Indian cricket title sponsorship rights for INR 326.8 crore
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Aug 23, 2019

Paytm bags Indian cricket title sponsorship rights for INR 326.8 crore

Paytm will be the title sponsor of all domestic series amd events organised, managed and administered by BCCI and played in India from Sep 2019 to March 2023

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For brands in India, is cricket the ticket, or a sticky wicket?
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Jul 29, 2019

For brands in India, is cricket the ticket, or a sticky wicket?

'When in doubt, use cricket' is a truism in India. But according to the performance of heavy sponsors like Oppo and Vivo on our list of India's top brands, it may be time for a re-think.

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WARC Awards 2019: 14 Indian shortlists
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May 02, 2019

WARC Awards 2019: 14 Indian shortlists

DDB Mudra (seven), McCann Worldgroup India (six) and Mindshare are in the running

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Talkwalker’s Battle of the Brands: Paytm Vs PhonePe - Part 2
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Apr 17, 2019

Talkwalker’s Battle of the Brands: Paytm Vs PhonePe - Part 2

A weekly section on brand chatter in the social space

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Goafest 2019: Images from day one
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Apr 11, 2019

Goafest 2019: Images from day one

Day one of Goafest 2019 kicked off with A Velumani speaking about his journey from a SBI employee to entrepreneur with Thyrocare. Here are images from the day

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Talkwalker’s Battle of the Brands: Paytm Vs PhonePe - Part 1
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Apr 08, 2019

Talkwalker’s Battle of the Brands: Paytm Vs PhonePe - Part 1

A weekly section on brand chatter in the social space