outlook
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Upping the game: How Indian game developers can scale growth in 2026
While India has massive download volume, only a small percentage are high-value payers.
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Advertising is going to look different: WPP’s Kate Scott-Dawkins on next year’s big trends
Is commerce, not creativity, now the main engine of ad growth?
Dentsu forecasts global 5.9% increase in adspend in 2025
Asia-Pacific growth is expected to be in line with the global average at +5.8%.
India to be among fastest-growing ad markets in 2024: Magna forecast
India's +11.8% growth rate in media owners' advertising revenues in 2024 is expected to outpaced an upwardly revised global average of +10%, following a better-than-expected first half of the year.
More good news comes India's way: Magna Global on ad spends
Indian advertising revenue is expected to grow in excess of 12 per cent CAGR, in the next five years
Opinion: Go ahead and censor me, algorithm
There's a robot reading our emails. It's there for our own protection – so why does it still feel a bit creepy?
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