A panel discussed how data can be used in creative development
Its brand campaign ‘Open up’ is the ‘announcer’ for a five-part television campaign, explains Ritesh Ghoshal of Tata Docomo
Q&A with Avinash Kaul, chief executive officer, ET Now, Times Now and Zoom on the performance of Times Television Network’s channels in 2012, roadmap for 2013 and more. Edited Excerpts:
Watch the TVC created by Grey India
Indegene, Aspire Cerebro, Sudler & Hennessey and Aakanksha Healthcare have won awards for their works.
Tata Teleservices has come out with two new TV commercials that emphasize the digital voice clarity on the Tata Indicom network.The TVCs created by Contract Advertising are a study in observation of the various emotional shades behind every kind of laugh and every breath we take. Both films – shot as black and white montages with a deep baritone voiceover - have been shot by Ram Madhwani.
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