meta
Meta’s CMO on navigating cuts, competition and critics
Longtime executive Alex Schultz details the complexities of marketing a technology giant, including how to resurrect young users and reframe its platforms as a positive place for teens.
Meta’s CMO on navigating cuts, competition and critics
Longtime executive Alex Schultz details the complexities of marketing a technology giant, including how to resurrect young users and reframe its platforms as a positive place for teens.
Earnings analysis: AI costs rack up at Alphabet, Amazon, Meta and Microsoft
Big tech firms are on track to significantly increase capital expenditures this year as they invest in computing resources to power AI.
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Meta’s ad billings propel 27% revenue surge
The tech giant has more than doubled its revenue from AI-powered ad tools. However, it expects lower revenue for the second quarter.
BJP leads online political ad space with INR 19.1 crores spent on Google Ads in a month
The ruling party has allocated over 117 crores to Google Ads since January for campaign purposes, according to the Google Ads Transparency Centre.
Tech companies offer poor ad transparency, study finds
A new report from Mozilla and CheckFirst found that many tech companies, including most major social media platforms, offer disorganised ad data that researchers struggle to navigate.
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