Dec 21, 2018

Blog: Maruti turns 35, part two; A journey back in time!

In the second part of this topic, the author takes you on a pictorial journey back in time, on the three and a half decades of Maruti Suzuki

Jul 04, 2011

JWT’s Sabuj Sengupta moves to Dentsu Creative Impact

Sengupta has joined as senior vice president and executive creative director at the agency

Aug 12, 2010

Lowe goes Dhantenan for new Alto K10 TVC

Lowe Lintas has conceptualised a new TVC for the new Maruti Alto. Maruti has revamped its highest selling car by fitting it with a new K10 engine that's a part of the A-Star and Ritz. Along with the new engine, a facelift is also seen which comes with a new set of headlights and backlights. The interiors of the car have also been changed.

May 27, 2010

Maruti Alto brings people closer in new TVC

Maruti Suzuki has launched a TVC for its popular small car Maruti Alto. With new emission laws asking for automobiles to be fitted with BS4 engines, the new campaign signals the launch of the Alto’s BS4 compliant version. The TVC shows a young man and woman, who have been set up for a date by their parents, sitting in the new Maruti Alto, and preparing to start on a drive. He asks her if she would like the car’s air conditioner to be switched on, she nods.

May 21, 2010

Buy genuine spare parts: TBWA's new campaign for Maruti GP

TBWA\India has rolled out a new campaign for the Maruti Suzuki Spare Parts division for their brand, Maruti Genuine Parts (GP). The core thought behind the campaign is that 'every part is vital'.

Oct 21, 2009

WagonR's new ad uses Madhavan's influence

Maruti Suzuki WagonR has launched its new campaign which highlights WagonR’s new tagline being - 'smart ideas lead the world'. R Madhavan, who was recently appointed brand ambassador for WagonR tries to refresh the brand's values and attempts to add some youthfulness to the brand.