marketing automation

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Opinion: How brands are leveraging marketing automation
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May 07, 2019

Opinion: How brands are leveraging marketing automation

The author explains why brands must look at marketing automation with examples of those that have used it effectively

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Opinion: How to be on marketing cloud nine
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Feb 20, 2018

Opinion: How to be on marketing cloud nine

Some golden rules to make the marketing cloud work for a brand.

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Opinion: Chatbot marketing guide for dummies
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Feb 19, 2018

Opinion: Chatbot marketing guide for dummies

Are you prepared for a future with chatbots? Our guest columnist takes you through a check-list

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Blog: 17 trends from 2017
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Dec 27, 2017

Blog: 17 trends from 2017

As a wrap-up to the year, our prolific blogger looks at 2017 in the rear view mirror

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