#kay koester | Campaign India

Region:
AP
JP
CN
IN

Search

Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Googlies on Google: A curiosity-driven game for search

1 Googlies on Google: A curiosity-driven game for search

Colgate and Ogilvy on cracking the snacking code in toothpaste marketing

2 Colgate and Ogilvy on cracking the snacking code in toothpaste marketing

Rakesh Thukral succeeds Warren Fernandez as Edelman’s APAC CEO

3 Rakesh Thukral succeeds Warren Fernandez as Edelman’s APAC CEO

Weekend Fun: The Blue Film Festival

4 Weekend Fun: The Blue Film Festival

Skoda India banks on localised marketing to generate mass appeal for Kylaq SUV

5 Skoda India banks on localised marketing to generate mass appeal for Kylaq SUV

Phyllis Project: Attempting to rewrite the script for women in advertising leadership

6 Phyllis Project: Attempting to rewrite the script for women in advertising leadership

An insider’s playbook to PR crisis mitigation

7 An insider’s playbook to PR crisis mitigation

8 Marketers bet big on brand-building, not just quick wins

FCB Group India's Dheeraj Sinha on commanding agency results and self-respect

9 FCB Group India's Dheeraj Sinha on commanding agency results and self-respect

Understanding the nudge-sludge dynamic in marketing

10 Understanding the nudge-sludge dynamic in marketing