kantar

Mar 24, 2021

In-content advertising deemed most efficient in branded content integration: Study

Insights released by Whisper Media were conducted by Kantar and Orbit, based on anonymised data

Jul 13, 2020

'Covid-19 has not upset top brands' growth': Kantar's Brand Footprint 2020

The report also revealed the Parle is the most chosen FMCG brand in the country

Sep 25, 2019

Spikes Asia 2019: '60% of the ads do not travel well across Asia'

As cultural shifts continue to happen at a rapid pace, Irene Joshy of Kantar provides some tips to stay ahead of the curve and build iconic brands

Jul 16, 2019

Why First Direct Bank hired caretakers and kindergarten teachers

In an interaction with Campaign India, Dr Susanne O'Gorman, global customer experience domain lead, Kantar and Soumya Mohanty, managing director, North and chief client officer, insights division, Kantar India, talk about the top trends in customer experience globally and what Indian companies can learn from it.