joel cere

Sep 19, 2011

Spikes Asia 2011 kicks off with seminar on consumer co-creation

Spikes Asia 2011kicked off at Suntec City in Singapore yesterday with over 1,600 delegates expected to attend from around the world.

Sep 19, 2011

Arati’s Blog: Can just about anyone really write an ad?

The first session of Spikes Asia 2011 put the spotlight on the consumer and whether crowdsourcing is the way of the future