james hurman

Sep 26, 2016

Spikes Asia 2016: 'We are much more likely to persuade people with a new argument': James Hurman

The president of the Creative Effectiveness category made the case for creativity with originality on the last day

Sep 20, 2011

Arati’s Blog: As Sir John Hegarty, some numbers and James Hurman said…

A session at Spikes Asia 2011 by James Hurman of Colenso BBDO highlighted the importance of creativity in driving effectiveness