hilton
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When a reel breaks the internet: Inside Hilton’s 1.9 billion views ad with Deepika Padukone
The record-breaking Instagram reel blends cultural insight, emotional authenticity and India’s hospitality boom to rewrite influencer playbooks.
Hilton readies ‘connected story’ in latest Asia expansion push
Amid Hilton's ambitious growth plans and a fresh campaign with Bollywood star Deepika Padukone, Campaign sits down with Hilton’s VP of marketing and loyalty to chat about the challenges of marketing a myriad of hotel brands to Asia's diverse audiences.
EXCLUSIVE: Hilton eyes India for next travel card revolution
With successful launches in Japan and South Korea, the global hospitality chain plans to merge loyalty and financial convenience in India’s booming UPI ecosystem.
Former Leo Burnett India executive Ankit Singh joins Hilton Worldwide
He was earlier the ad agency's executive vice president and planning head (north) and will now assume the role of director for brand marketing—South Asia at the hospitality brand.
Matrimonial planning gets a glow-up with Hilton’s revamped ‘Wedding Diaries’ campaign
Hilton’s ‘Wedding Ambassador’ says hello to seamless nuptials, ensuring stress-free planning with curated digital offerings that dazzle and delight.
With mixed travel recovery in Apac, Hilton focuses on shorter, localised campaigns
Campaign sentiment has shifted from dreaming of a vacation to pushing consumers to graduate from weekend trips to weeklong adventures, says Ben George the chain's senior VP and commercial director
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