Sector winners include Maruti Suzuki, Bajaj Auto, Bharti Airtel, Samsung, HDFC Bank, Xiaomi, Maggi, Bru, Harpic, Clinic Plus and Amazon
Watch the ad for World Toilet Day here
In the news: ACC, Harpic, Star Movies, White Rivers Media
Satbir Singh, managing partner and chief creative officer of Euro RSCG India, discusses his career, awards and his thoughts on independent creative agencies with Arati Rao
A bitter fight has erupted between Reckitt and the advertising industry in India over the past month, after the consumer goods company's decision to impose a pitch fee for its media buying business. The country's biggest media buying agencies have rejected Reckitt's demands for up to US$10,000 to pitch, as well as compensation deals for subsequent drops in TV ratings and the payment of commissions for the first 12 to 18 months of the business.The Advertising Agencies Association of India (AAAI) has already advised agencies against pitching for the account.
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