forecast

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Digital ad spends in India to overtake print media in 2020: Magna
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Dec 10, 2019

Digital ad spends in India to overtake print media in 2020: Magna

In India digital media is expected to grow in excess of 25 percent compared to a three percent growth for print

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India is the second largest market for downloading apps
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May 07, 2018

India is the second largest market for downloading apps

APAC vastly outpaces other regions when it comes to app downloads and spending, and will continue to do so for the foreseeable future, according to App Annie.

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More good news comes India's way: Magna Global on ad spends
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Dec 04, 2017

More good news comes India's way: Magna Global on ad spends

Indian advertising revenue is expected to grow in excess of 12 per cent CAGR, in the next five years

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Lend your insight to the Marketers' Outlook Survey: You might win a 32GB iPad Air
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Nov 25, 2013

Lend your insight to the Marketers' Outlook Survey: You might win a 32GB iPad Air

Complete the survey - in association with Ipsos to quantify Apac trends, spends and marketing strategies for 2014 – and get a full copy of the report.

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Regional media buyers dispute Warc’s report on APAC's 'plunging' marketing budgets
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Aug 24, 2012

Regional media buyers dispute Warc’s report on APAC's 'plunging' marketing budgets

Although Warc’s latest global marketing index (GMI) shows that marketing budgets in the region have dropped ‘significantly’ in August, media specialists in the region have noticed no change in client ad spend.

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Asia-Pacific ad spend to grow 7.2 per cent in 2012: Zenith
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Dec 08, 2011

Asia-Pacific ad spend to grow 7.2 per cent in 2012: Zenith

The report added that Asia-Pacific’s contribution to total global ad expenditure will rise from 24.8 per cent in 2010, to 28 per cent in 2014