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Sep 09, 2025

Jonty Rhodes dives into cashback chase

Super.money’s latest ad swaps cricket balls for cashback, with the South African player shadowing an auto driver to spotlight the lure of instant rewards.

Jul 21, 2025

Flipkart’s ad credit playbook eyes seller growth, IPO goals

With 'Advertise Now, Pay Later', the ecommerce platform dangles ad credit to sellers—gaining loyalty, data, and investor appeal in one shot.

Feb 26, 2025

Dhoni’s chill versus CarryMinati’s chaos—Cleartrip finds your vibe

Its latest ad uses the cricketer and YouTuber’s playful contrast to showcase its Explore Hotels by Vibe feature—because travel is all about the right mood.

Nov 27, 2024

Streambox unveils subscription TV; aims to acquire 20 lakh customers in two years

Can its Dor subscription-based service, which aims to unify content across OTT platforms and live TV channels, truly be a disruptor in India's television market?

Sep 26, 2024

super.money’s campaign targets UPI frustration with real cash, not coupons

super.money's first ad slams rival UPI rewards, promising real cashback over coupons. In an exclusive chat with Campaign, its founder shares if this bold move can win frustrated users.

Jul 08, 2024

Here's why personalised advertising has edged out generic ads

In today's fast-paced marketing world, generic ads just don't cut it. Here is why personalisation, powered by data and AI, is essential for engaging savvy consumers and driving brand loyalty.