Nov 29, 2019

Opinion: Marketing effectiveness – the holy grail

The author looks to decode effectiveness

Dec 02, 2015

Ad Club announces Effies 2015

‘Best Campaign for a Start-up’ category introduced

Dec 08, 2010

Asia-Pacific Effies coming to India in 2011

The awards is likely to be held, in all likelihood, as a standalone event during the middle of next year.

Nov 16, 2010

Effies 2010: Record-haul of 276 entries this year

The second round of judging, which includes case-study presentation, is scheduled for November 24

Oct 13, 2010

Number of entry categories in EFFIES set to rise from seven to fifteen

Number of categories in EFFIES, this year, is set to rise from seven to fifteen. Last date for submission of entries is 1st November 2010.