Mindshare's Rituparna Dasgupta explains the 'adaptive data lighthouse' and 'miles and meals'
The agency's entry for Krispy won the accolade in the 'Data Creativity Awards'
GroupM, Kantar and Single Interface earn shortlists in the 'Data Creativity Awards' while Vidooly makes the cut in the 'Data Startup Challenge'
Winning project titled: ‘A POEM with Numbers - Confluence of Paid, Owned and Earned Media for Business’
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