connected tv

Aug 11, 2021

IAS acquires CTV platform Publica for $220 million

IAS is accelerating its strategy in this segment, to help publishers better monetise their video programming across CTV devices

Jul 02, 2021

Interactive Avenues and Affle partner for programmatic and CTV solutions

Enables brands to make CTV ads engaging by syncing them with ads on other connected devices within the same household

Dec 11, 2019

Online video consumption is a rage in non-metros: Hotstar India Watch Report 2019

Regional online video content has a massive following, with Tamil, Telugu and Bengali leading from the front