cmo world tour

CMO World Tour: How Yum Brands managed its Malaysian YouTube crisis
Sep 25, 2012
Frédéric Colas

CMO World Tour: How Yum Brands managed its Malaysian YouTube crisis

Frédéric Colas, CSO, Fullsix, interviews Vipul Chawla, CMO, Yum Brands Asia, in this part of Campaign Asia's CMO World Tour project

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