cannes lions

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Samsung CMO vies to make her brand more human than Apple
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Jul 04, 2018

Samsung CMO vies to make her brand more human than Apple

Younghee Lee’s efforts to humanise Samsung aim at positioning the brand as warm, “open” and “democratic”, in contrast to Apple’s stark “dictated” and “elitist” approach to technology.

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‘The next Gangnam Style should come from India’: Olivier Robert Murphy
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Jun 29, 2018

‘The next Gangnam Style should come from India’: Olivier Robert Murphy

We caught up with the global head of new business for Universal Music Group along with DJ and songwriter Jax Jones on the sidelines of their panel in Cannes

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Wondering where the Lions are
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Jun 29, 2018

Wondering where the Lions are

Cannes needs more Asia in its juries before we deride the region’s creative output.

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