burson

Jan 29, 2024

‘It’s going to be unbeatable’: WPP’s Mark Read discusses BCW-H&K merger

Mark Read details the thinking behind the move, including what role AI may have played

Sep 14, 2016

'Lobbying doesn't need lots of rules and regulations, it just needs transparency'

Kevin Bell, global chair of Burson Marsteller’s public affairs practice, reflects on why 'Leave' prevailed over 'Remain' in the UK Referendum